From logo to product ID a successful brand covers every touch point with the consumer.

Emphasizing color services at BUBBLES Salons increased the average ticket for each customer.

From logo design, positioning statement, unique product inserts in trade publications, and a successful brand launch at the retail tade show.

This media blitz presentation was created to emphasize tubi's unique position within the streaming world. All access to the Hudson Yard's trade show event was covered.

Documenting my son's high school experiences through his lunch bags.

Being quick to market is essential in any industry but especially in the beauty space. That led to us building our own studio and producing photo/video shoots in-house.

This quick onmichannel campaign delivered the numbers in a short 3 week campaign.

Conducting a true rebranding allows for every touch point to be considered including the salon design itself.

Making every corporate communications fun and creative goes along way to the claim of being the "Love" company.

Utilizing the award show season, a usually slow sales period in the winter, gave our social media a boost and kept the company from having a sales dip during this period.

Introducing "The way America plays" campaign for Discus Athletic got management to invest heavily. A residual effect was that factory employee's jobs were saved. Proving that advertising can work in a number of ways.

Creating new product design including a naming regimen, led to a succesful social media launch with early adopters in the beauty market.